Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

The marketing expert offers his tips today at the World Business Forum on what innovative marketers are doing to lure new customers to their brands. "Have we branded ourselves to death?" Seth Godin asked the audience Thursday at the World Business Forum in New York City

U.S. products almost certainly have a market across the pond.

Want to encourage creativity amongst your team? We asked CEOs, creative writers, and a comedy instructor, their tips for drawing out good ideas.

%excerpt% Continued here: 4 Tips on Choosing the Right Logo Design Services

Crazy-busy people read their e-mail with their finger on the delete key. Sales strategist and author Jill Konrath shares her guidelines to increase your e-mail prospecting success

Too many entrepreneurs neglect to make themselves a priority in their own business.

Adding a live chat service to your e-commerce site can simplify communication with your customers. Here's how to integrate this alternative to e-mail and customer service hotlines into your site.

Handling rush jobs is a snap for Mimeo and AffordableButtons.com.

It was an accidental mutation of the Tetrahymena thermophila (left), a pond organism, during a lab experiment that revealed that the enzyme telomerase keeps the protective caps on the end of chromosomes long. Speaking at the 61st Meeting of Nobel Laureates at Lindau, Elisabeth Blackburn compared the caps, called telomeres , to the tips on the end of a shoelace that prevent it from fraying. Telomeres protect DNA during cell division

When pitching your business for funding, a common question that investors will ask is “Have you achieved market traction?” Market traction is just one factor that that will determine a VC or Angel’s interest in funding your company, but it can be very important. One simple definition of market traction, credited to Angel List co-Founder Naval Ravikant , is “quantitative evidence of market demand.” I spoke to serial entrepreneur and angel investor David Beatty about finding quantitative evidence.

Feel invisible or taken advantage of? Author Lois Frankel offers indispensable strategies and tactics for how women can become happier and more successful in the workplace and in life.

When your business vision and the reality in which you live are miles apart, it may not be for the reasons you believe. Lack of money and time are the most typical issues that soloists cite for the mile-wide gap between vision and reality, but as they progress in coaching they discover that the true missing pieces are clarity, strategy and an empowering mindset.

By Heidi Ledford of Nature magazine Cells taken from the tips of mouse tails and genetically reprogrammed to mimic mature liver cells can repair damaged livers.

Mornings on Hangzhou’s West Lake begin with a subtle symphony. Docked wooden sampan boats creak and moan, rhythmically bobbing with the lake’s waterline.

Prospecting, Sales, Marketing – oh my! It can all feel quite overwhelming and frustrating at times, can’t it? Recently, I spoke with an acquaintance who has been in the job market for over a year. I noticed a pattern in John’s marketing of himself that I’ve seen in many business owners as well.