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When you've got nothing to lose, take some tips from Mediacom CEO Rocco Commisso What do you do when you’re outgunned, outmaneuvered, and out of options? Rocco Commisso, founder and CEO of regional cable operator Mediacom, was in a very public, high-stakes battle with broadcasters. At the beginning, he had very little leverage

You'll likely take a revenue hit and strain your operations.

According to one set of analytics, the Google+ social network has resulted in such rapid adoption of a "+1" button on websites that it's outclassed sharing stalwart Twitter already. Here's why that matters--only a little