Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

Social TV start-up GetGlue closes a $12 million round but it has plenty of competition. GetGlue, the fledgling social network for TV watchers and other entertainment, has raised $12 million in new financing from new and existing investors. The two-year-old company's apps and website lets its two million registered users check in to TV shows and other entertainment while chatting to other people and picking up recommendations.

The big search engines are now using social content to shape results pages. Time to rethink your online marketing? These days, two frequently asked question of my agency are, "How does all of this social media content and sharing impact my search engine rankings?" and "Do my social network status updates in Facebook, Twitter and LinkedIn help these rankings?" The short answer is, yes, your social activity does have an impact on search results—and, more to the point, so does your company's activity.

How do you fight Hollywood?

A new social reality entertainment site puts performers up front and gives critics a chance to judge wisely. Andrew Garner dances shirtless to “Friday” by Rebecca Black during his turn to broadcast live on YouNow.com.

Drones on Titan Titan, a moon of Saturn, is mysterious and fascinating to us: Its cloudly atmosphere and slushy liquid-methane surface is a true glimpse into an alien world, and it's not too far away. We've briefly explored its atmosphere and its odd chemical-soaked surface, but

Sure, it's not mainstream yet, but Google+ is an influential social engine heavily indexed by the search giant. And your business shouldn't be ignoring that

Sure, it's not mainstream yet, but Google+ is an influential social engine heavily indexed by the search giant. And your business shouldn't be ignoring that

New research shows that a large Facebook fanbase isn't necessarily key to growing a brand.

Siri is amazing .

As the sharing economy expands, peer-to-peer exchange sites such as Refashioner have pushed the industry from power drills and waffle irons into communities trading in penthouses, Porsches, and Prada.

Since he experienced tragedy at age of 14, the real-life psychologist who inspired the show "Lie To Me" has searched for signs of hidden human emotion in faces. New applications based on his findings are getting attention from Apple, Pixar, Google, the Army, and others. Expert humans or face-reading machines could have saved thousands of lives on 9/11 by detecting the emotional states of hijackers

Sure, it would be neat if an app could help me find a local pickup game in my neighborhood, but is that something residents of New York City actually need?

The founder of FamiliesGo!, a travel website, describes the ins and outs of choosing the right affiliate marketing partners. I've been exploring affiliate programs this week, to compare the Amazon and Eversave programs I've been using with other affiliate programs from Google, LivingSocial, and other "daily deal" providers

On the heels of social newsreader FlipBoard launching an iPhone app, personalized e-magazine Zite today expands from the iPad to the iPhone, too. The move by the nine-month-old startup, which CNN acquired in September for $20 million, demonstrates just how much competition and overlap there is in the highly competitive aggregation space

Start-up founders don't just wake up one day and decide to launch something entirely different. It's a gradual--and more grueling--process.