What happens when a flood of highly educated, entrepreneurial young people return from studies abroad to tiny Cyprus?
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What happens when a flood of highly educated, entrepreneurial young people return from studies abroad to tiny Cyprus? The answer offers a trickle of optimism.
Read More »Marketing Makeover: Fix This Email Pitch
Email marketing fails when a message contains just biz-blab and fake emotion. Here's how to write a note that generates real leads. One of the weirdest phenomenons I see: otherwise articulate people who lapse into biz-blab and jargon as soon they try to write an email pitch.
Read More »Marketing Makeover: Fix This Email Pitch
Email marketing fails when a message contains just biz-blab and fake emotion. Here's how to write a note that generates real leads.
Read More »Bassman’s Photography Back in Fashion and on Exhibit
Lillian Bassman’s 1950s-era black-and-white fashion pictures of confident, well-dressed women were bound to come back into style. Fortunately, she lived to see them embraced as fine art.
Read More »Words That Hurt Your Productivity
Want to get more done? Then stop using this time-sucking class of words
Read More »So You Lost Your Biggest Customer …
Use these 5 simple steps to win back a customer who has jumped ship to another vendor.
Read More »White House Energy Strategy – "All of the Above"
Today, President Obama spoke again about the country’s need for an all-of-the-above U.S. energy strategy.
Read More »Learning The Softer Side Of Leadership
Leaders' primary objective is to empower others to make decisions and take actions that are aligned with the organization’s vision, purpose, and strategy.
Read More »The 5 Most Powerful Words in Sales
Your words help you build relationships with customers--so choose them carefully. Awesome photos, catchy videos, and fancy graphics are helpful, but the most important thing where sales are concerned are the words you use
Read More »2 Start-ups at SXSW Trying to Disrupt the Economy
Location-based apps are this year's SXSW GroupMe and Twitter. Zaarly and LocalMind are two to put on your radar
Read More »How To Bring Out The Magic In Marketing
Whether you're trying to sell whisky or get people to adopt dogs, marketing can be magical when there's a deep understanding of both an organization's culture and its strategic needs. There’s been a back and forth on Fast Company of late, regarding corporate culture versus strategy
Read More »Advertising Overload: Are You Guilty?
New research on just how many marketing messages it takes to completely turn off a customer. Mae West said that too much of a good thing can be wonderful. Obviously Ms.
Read More »Mastering The Uncomfortable Art Of Personal Branding
Whether interviewing for a job or making a presentation, weaving a strong personal narrative could be the one thing that keeps you on top. Here are a few tips to turning on your personal branding story without turning off your audience
Read More »Best Advice I Ever Got: Dave Kerpen
The CEO of Likeable Media shares 3 pearls of wisdom he received as an up-and-coming entrepreneur.
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