Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

The founder of FamiliesGo!, a travel website, describes the ins and outs of choosing the right affiliate marketing partners. I've been exploring affiliate programs this week, to compare the Amazon and Eversave programs I've been using with other affiliate programs from Google, LivingSocial, and other "daily deal" providers

The next time you have a chance, pull a client aside and ask specific questions related to how you're doing. As someone who markets entertainment experiences--meaning I get to watch audiences react in real time--I find the power of human expression and poignant feedback is often far more meaningful than spreadsheet data. That's why I say that the next time you have the chance (and it should be as soon as today), you should pull a client aside and ask specific questions related to how you're doing.

The idea isn't new, but what you get for the money just keeps getting better. In the very early days of your company , it might make sense to call your garage (or basement or kitchen table) headquarters

With its splashy augmented reality-infused sets, unorthodox format, and world premieres of gamer-baiting blockbusters, this year’s VGAs are rewriting awards show code. The idea of a glitzy award show is far from the frag fests gamers are used to. But for Spike TV’s Video Game Awards , the worlds of pageantry and pixels collide to create something entirely new.

Technical proficiency, once a guarantee of lifetime employment, has become commoditized in today’s job market. What employers now want, and what truly differentiates high and low performers, is attitude.

Terracycle has been criticized for collecting--and recycling--the packaging for less-than-healthy products.

[youtube nNbj2G3GmAo] New Nao Nao, from young French firm Aldebaran Robotics, is one of the better known small humanoid education and research robots--but he's about to be replaced: By Nao Next Gen .

Social media has a lot to say about TV. Can Bluefin cash in on that? Deb Roy created Bluefin's business plan with an MIT colleague in 48 hours.

New York-based startup Lot18 is bringing its online wine business to Europe, acquiring Paris-based Vinobest for an undisclosed sum.

You were born with seven brain attributes for effective management. How much you turn the volume up or down depends on you--and what you want to accomplish. Jeff K

New treaty promises a lot for the future and fixes exactly none of the problems which are threatening the world economy. Last time we checked in on the Euro family , everyone was terrified that cousin Silvio (and those other deadbeats: Constantine, Seamus and Fatima) wouldn’t be able to make the payments on his family business

At a preview of his "Dark Knight Rises" prologue, director Christopher Nolan advised how "to capture the grandeur of movies," where you need to see the movie in July to fully grasp his Bat-vision, and a tip on the best way to watch the preview ahead of "Mission: Impossible -- Ghost Protocol" on Dec. 16

If you haven’t made your marketing to-do list for 2012, this should give a good head start. Here’s a trivia question for you: What was George Harrison’s last released single?

Left for dead only two months ago, former House Speaker Newt Gingrich is now a front-runner for the GOP nomination. On the Democratic side, Elizabeth Warren, the Harvard Law professor who is running for the Senate seat currently held by Scott Brown, has created some buzz of her own. These two candidates couldn’t be more different, but they both use tried and true communication and persuasion techniques that help them connect with voters

How many of us have dreamed of leaving our current jobs to do what we really want to do? And yet, not many of us have actually left the safety of what we do daily unless forced out by layoffs and downsizing. Why is that