Fast Talk: Freewheel CTO Diane Yu On Making Video Into Ad Revenue, Lemons Into Lemonade

Diane Yu sees a $160 billion worldwide TV market opportunity for her company and its clients. As chief technology officer and cofounder of Freewheel –an ad tech firm with 130 full-time employees and U.S. headquarters in New York–Yu helps major television networks make sense of all the ads they’re selling, and helps brands figure out what works to reach audiences wherever they’re watching video content, now.