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The Pandora For Old People Taps Baby Boomer Music Market

The AARP is known for the following: retirement benefits, travel discounts, and commercials of old people smiling, frowning, or falling down. But last month, the nonprofit organization for those 50 and older launched a new service that takes advantage of a massive untapped market in the digital music industry: baby boomers

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The Pandora For Old People Taps Baby Boomer Music Market

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