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Medical Innovation Needs Silicon Valley Speed, Stat

I’ve been directing or advising innovation and commercialization efforts in Silicon Valley for most of my career. While the popular stories we tell about innovation usually focus on eureka moments and brilliant individuals, anyone involved in successful innovation knows that getting a new product to market is often more about convincing smart people to back your idea, corralling lots of different agendas, aligning incentives, and navigating bureaucracies.

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6 Marketing New Year’s Resolutions for 2012

The new year means new opportunities to grow your business bigger, better and faster. Get started with these six resolutions. It’s that time of year , when we all step back and ponder on what was great about the year and what we coulda, woulda and shoulda done better.

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Spotify Adds Third Party Apps, Australian Samsung Ban Lifted, Lenovo’s Web TV, FCC Damns AT&T-T-Mobile Deal But Allows Re-Try

This and more important news from your Fast Company editors, with updates all day. Spotify To Enable Third Party App Access . Spotify boss Daniel Ek has just revealed his music streaming website will enable third party HTML5 apps to integrate right into the Spotify platform

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5 Tools for Twitter Power Users

Recommendations from a celebrity tweeter who actually writes all of his own tweets. One of my clients (sorry, can’t say who) has over 700,000 Twitter followers, tweets constantly, admits he responds to more DMs than he should, and does it all on his own without the help of a ghost-tweeter. His following is huge mostly because he’s famous, but his Twitter popularity is also due to how effectively he manages the process

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4 Reasons You Need Google+

The verdict is in: Google+'s new brand pages are worth your time. Here's why signing your business up will be an important social media investment. Just when a marketing strategy in 140 characters or less started to seemed normal, the social media scene for businesses completely changed this week.

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How Analytics Drive My Web Strategy

FamiliesGo! founder Eileen P. Gunn writes about the underlying web analytics that steer her business decisions. I kind of love Google Analytics

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Low Taxes, High Rhetoric: What Consumers Really Do with Their Tax Cuts

The Republican-Democratic debate over income tax rates and the size of government has been long on rhetoric but short on data. What does published research say about what different economic groups do with savings from income-tax cuts? Will the economy slow if Washington cancels tax cuts on millionaires and billionaires

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Are User Behavior Analytics The Real Predictors Of Customer Engagement?

When it comes to consumer insights, the rise of the social web has been both a blessing and a curse: a blessing because companies now have an unlimited amount of data about their customers at their fingertips; a curse because they have to figure out a way to sift through all of that data to figure out what’s meaningful and what isn’t.

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