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Amazon’s Kindle Fire Blazed Through An Army Of Androids

The new tablet from Amazon is selling like crazy, and plenty of people are calling it a threat to the iPad. But the real story is how it flipped the script on the many makers of tablets running Google's operating system.

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Using Color to Tell a Story

At the Los Angeles offices of Thornton Tomessti, a bright design celebrates no only solid structural engineering, but also organization and work-flow. When you walk into the Los Angeles offices of Thornton Tomessti , an international engineering company, it's hard not to notice the floating reception desk situated in front of a bright green mural bearing the company's name.

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Office Design Gone Wild

These four outstanding offices use color to tell a story, incorporate mirrors for optical illusions, and house a tattoo parlor and a shooting range. No one likes to work in a noisy office

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How Symphonies Grew Strong Audiences By Killing The Myth Of The Average Consumer

Marketing managers for major orchestras had always assumed that convincing people to give the symphony a try was the key to gaining subscribers. "Get people through the doors!" was their mantra, assuming that the sheer beauty of the music would lure them back. But when they actually studied the numbers, they discovered that getting new people wasn't the problem.

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Rise Of The Machines: How Rube Goldberg Inspired A Decade Of Creative Copycats

Look! Another RGM. What is it about Goldberg’s contraptions that’s made them such an enduring commercial form and reliable source of web traffic? In support of its new Android tablets, Sony just launched a series of web films based on a Rube Goldberg Machine

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Devi Ratn

The Jantar Mantar Observatory in Jaipur, India, is an 18th-century sculpture garden of massive astrological instruments that are as impressive for their architecture as they are for their accuracy. The stone designs served as inspiration for the developers of the Pink City’s newest star: Devi Ratn, a boldly contemporary resort ...

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Devi Ratn

The Jantar Mantar Observatory in Jaipur, India, is an 18th-century sculpture garden of massive astrological instruments that are as impressive for their architecture as they are for their accuracy. The stone designs served as inspiration for the developers of the Pink City’s newest star: Devi Ratn, a boldly contemporary resort ...

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Cameron Sinclair Spearheads Japan Disaster Relief From SXSW Via Twitter & iPhone

This afternoon from the stage at South by Southwest , Architecture for Humanity's Cameron Sinclair will announce a $75,000 commitment from donors to rebuilding from the Japanese earthquake, along with a personal pledge: If the donation link bit.ly/sxsw4JP is reTweeted 100,000 times, he'll donate 10% of his own salary. The rebuilding effort will unfold in stages, depending on how much money is ultimately raised.

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Scientists unravel the mysterious mechanics of spider silk

Scientists now have a better understanding of why spider silk fibers are so incredibly strong. Recent research, published by Cell Press on February 15th in Biophysical Journal, describes the architecture of silk fibers from the atomic level up and reveals new information about the molecular structure that underlies the amazing mechanical characteristics of this fascinating natural material.

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