Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

When it comes to building your own personal brand, Facebook, Twitter, and LinkedIn get all our digital love.

I'm not a born networker. I go to a lot of events and conferences, but I'm not great at walking up to strangers, unless I have a specific goal in mind. Even when I do go home with a fistful of business cards, there's a good chance they'll wind up crammed in the back of a drawer

Who needs paper to share contact info when you've got Blinx and Hashable? For all of SXSW’s cutting edge digital technology, the primary connection tool is still a paper product: the business card. Post-conference, participants may spend spend hours imputing contact info and responding via email

Most start-ups cannot afford the luxuries of ordering a custom website build-out or paying a retainer to an online marketing agency. I'd even venture to say that the thought of building a website is off-putting for most would-be business owners. However, fear not my aspiring entrepreneurs, you don't need big money to look like a big company.