Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

Many a brand, whether personal or business, would die a happy death to have a video go viral with over 500,000 views. Even better would be to speak with the creator of a video sensation that did just that in only 12 days since it was uploaded to YouTube. Jim Meskimen is an actor, comedian and impersonator with a tight and loyal fan base.

15 Years of Inc.com 15 Years of Inc.com 15 Years of Inc.com 15 Years of Inc.com 15 Years of Inc.com 15 Years of Inc.com On a warm midsummer day in 1996, a group of four editors huddled around a computer in a Boston office. Matthew Berk, a webmaster, "hit a button and launched the site, Inc.com," explains Bob LaPointe, Inc.'s current president, who was at the time a vice president of Inc

Bootstrapping start-ups are rethinking their traditional advertising budgets in favor of viral marketing, but are they just chasing their tails? Experts weigh in. Jeffrey Harmon laughs when he hears the question, "how do you create a viral marketing hit?" Harmon, who gained fame for parlaying $500 and an idea for a funny video into millions of YouTube views and the world's most popular tongue cleaner, understands it's not quite that simple

Blogger Paul Buchheit explains why you need to be flexible. In business, as in life, it's crucial to view an unexpected turn not as an obstacle but as a chance to learn, writes Paul Buchheit ( paulbuchheit.blogspot.com ), co-founder of FriendFeed and the creator of Gmail. Planning in itself is not a bad thing, but picking a single plan and obsessively sticking to it doesn't allow for much serendipity.

The Fast Company reader's essential source for breaking news and innovation from around the web--updated all day. Empires & Allies: Zynga's Newest Game Newly launched Empires & Allies is the social gaming giant's foray into storytelling wrapped in (what they hope) will be another addictive strategy/combat game that leaves us constantly requiring another fix.

For every dreamy, world-famous Justin Bieber, there are thousands of would-be YouTube sensations still stuck in the awkward limbo years between utter obscurity and fame. Call it YouTuberty. Luckily, YouTube itself is on a newly invigorated mission to guide the fledgling famous from their first viral hit to ad sponsorship, and out into the wider world of the business of entertainment

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The Fast Company reader's essential source for breaking news and innovation from around the web--updated all day.

There may be no scientist more obscure relative to his immense accomplishments than Claude Elwood Shannon, who died just over a decade ago, on February 24, 2001, at the age of 84. Shannon was not only the creator of information theory, which provides the mathematical framework that makes digital communications possible (and which I discussed in a recent post )

Recently, I was interviewed about entrepreneurship by Business Insider.