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A galaxy cluster with the distribution of dark matter marked by purple overlay. Credit: NASA, ESA, E. Julio (JPL/LAM), P.

A serial entrepreneur describes her public relations mistakes--so you don't make the same ones.

Imagine a planet where jellyfish rule the seas, giant rodents roam the mountains and swarms of insects blur everything in sight. It may sound far-fetched, but enough global warming is likely to change the distribution of wildlife on Earth. While species that are under threat, such as the polar bear , seem to get all the attention, others are beginning to thrive like never before.

When Glen Blickenstaff was brought on as CEO of the Iron Door Company, the business was on its last legs. Today, its one of the fastest-growing sellers of consumer goods in the country. Heres how he worked his magic.

Every day just became your own personal film festival. Launching today, Prescreen is calling itself a "social movie discovery platform" that's designed to "give filmmakers and distributors an alternative to traditional advertising and distribution channels." That is, it's a web interface wrapped in a social network to a curated catalog of films that may otherwise have had difficulty finding a distribution deal.

Here's a title Google isn't likely to be trumpeting anytime soon: No. 1 target of mobile hackers. Malware aimed at Android mobile devices jumped a whopping 76 percent in just three months, found a new report.

Wall Street's wild swings last week helped skew both retirement portfolios and mathematical models of the financial markets. After all, a standard Gaussian function --a bell curve--would predict that such extreme dips and rises would be exceedingly rare and not prone to following one after the other on succeeding days. Gaussian functions might be able to describe the distribution of grades in a big college class, with most students getting, say, B–/C+, and enable you to predict how many students will get A's or fail.

This article is specifically geared to my PR industry readers. I have a question: do you use CisionPoint ?

Detecting whether or not meat inside the plastic wrapping at your supermarket (or in your fridge) is still good could soon be much simpler with a clever sensor that changes color in the presence of rotten food.

Thirty years ago Alan H. Guth, then a struggling physics postdoc at the Stanford Linear Accelerator Center, gave a series of seminars in which he introduced “inflation” into the lexicon of cosmology

"When will we know when we can declare victory?

The world premiere of Paramount Pictures The Tunnel will happen in a few months, but not in a theater--it's going to be released on BitTorrent, for peer-to-peer distribution. Yup, that's the same tech video pirates utilize. The movie is set in a network of abandoned rail tunnels that really exist underneath Sydney, Australia, and from the teaser trailer the film proceeds as a real-life feeling horror/thriller with a nod to the Blair Witch Project