You may not want to hear some of these things--but your project will be better for it. Hiring the right consultant is tough, especially since there often is no physical product to evaluate. Aside from checking credentials and references, your decision often rests largely on what a consultant says.
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Feed Subscription8 Things Great Consultants Say
You may not want to hear some of these things--but your project will be better for it.
Read More »Develop More Leadership Charisma
Charisma is not a substitute for genuine leadership. These five steps can help you develop, and blend, the two.
Read More »The Unlikely Multimedia Path Of Guardian Interactive Guru Gabriel Dance
The computer scientist by trade put multimedia skills to use in journalism and helped usher The New York Times, News Corp., and now The Guardian into the digital era. As an undergraduate at Colorado State, Gabriel Dance majored in computer science.
Read More »Facebook Rolls Out New Brand Pages
In a charm offensive to woo advertisers before its IPO, Facebook pitched brands new features to guarantee they reach fans' timelines and profile pages. Facebook announced a redesign for Pages at its marketing conference, fMC, held today in New York City
Read More »How to Fix Your Sales Team: 3 Ways
How one company re-incentivized its sale force to pursue high-value customers. All customers are not equal
Read More »The Family Sabbatical
Extended breaks are wonderful things, unless the spouse and kids have other plans. A few years ago, my husband, Gary, instituted a two-month paid sabbatical for anyone who has worked at least five years at Stonyfield Farm.
Read More »Shazam Button To Appear On Traditional TV Remotes, As If By Magic
Shazam's future involves applying its discovery engine to television and all of the brands that flow through it, says CEO Andrew Fisher. And it could be as simple as a button on your channel flipper
Read More »6 Marketing New Year’s Resolutions for 2012
The new year means new opportunities to grow your business bigger, better and faster. Get started with these six resolutions. It’s that time of year , when we all step back and ponder on what was great about the year and what we coulda, woulda and shoulda done better.
Read More »Top 5 Live Chats of 2011
Looking for inspiration? Watch our top five most-watched entrepreneur Live Chats in 2011! Viewed by nearly 100,000 people so far this year, we rank them here in order of popularity
Read More »Your Television Is The New Hot Shop: Meet The Man Behind eBay’s TV Commerce App
Old Navy is teaming with Shazam, Verizon is working with the History Channel, TV Wallet has established a number of partnerships. The new gold rush is on--to empower you to buy what you see on TV and TV-like streams on your tablet or phone. Fast Company: How did the idea for Watch With eBay come about
Read More »SocialVibe’s Voluntary Ads Aim To Make The Internet Free
SocialVibe's advertising platform exchanges premium services for lengthy, opt-in ads, and their impressive engagement rates have already caught the eye of global brands and presidential candidates. SocialVibe has ambitious plans to make much of the Internet completely free, from FarmVille credits and Internet Wi-Fi, to unlimited Pandora streaming. Their method is to offer users an otherwise paid service in exchange for lengthy, interactive advertisements
Read More »Are Your Telecommuters Slackers?
It's 10 am. Do you know what your telecommuter is doing? Does "working from home" mean "hardly working"?
Read More »Book Review: The Progress Principle
Authors Teresa Amabile and Steven Kramer look at how to improve employee morale and productivity.
Read More »Does Social Media Have A Return On Investment?
Do "likes" and retweets add up to sales? Who knows
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