Which limb do you prefer? If you’re like most members of our species, you prefer your right hand for most tasks.
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Feed SubscriptionForget QR Codes: Pongr Easily Turns Your Photos Into Brand Rewards
When brands ask consumers to snap a product photo and text or email it in, Pongr recognizes the image and replies. Is that really better than QR codes? We asked its president
Read More »Guest Post: Shale Gas – The Low Carbon Option?
It may be surprising to hear that hydraulic fracturing is not the cause of water contamination , but what may be even more surprising is that shale gas produced using fracking may have lower life cycle greenhouse gas emissions than conventional gas. According to a recent Environmental Science and Technology report , shale gas life-cycle [greenhouse gas] emissions are 6% lower than conventional natural gas [More]
Read More »MIND Reviews: Thinking, Fast and Slow
Thinking, Fast and Slow [More]
Read More »7 Chinese Tech Start-ups to Watch
Chinese tech outfits are gaining steam against their Silicon Valley counterparts.
Read More »Apollo 1: The Fire That Shocked NASA
The Apollo 1 Command Module after the fire that claimed the lives of Gus Grissom, Ed White, and Roger Chaffee. Credit: NASA. NASA s Apollo program began with one of the worst disasters the organization has ever faced
Read More »Bosses Who Work Out Are Nicer
We've all heard exercise is good for your physical and mental well-being.
Read More »Hydrogen and Kinetic Energy Will Keep Phones Ringing
Carmakers learned years ago it's not easy to make a practical hydrogen fuel cell. Yet hydrogen fuel cells do work, and they're greener than batteries.
Read More »3-D Microscopy Casts Blood Vessel’s Structure in New Light
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Read More »Real-life SpiderMan: Thomas Shahan
photo by Thomas Shahan As the science media today is carrying news of how spiders use defocus to judge distance , I thought it an opportune moment to share the portfolio of a master of spider portraiture. Oklahoma artist Thomas Shahan may scarcely be out of college, but he is recognized worldwide for his startling portrayals of jumping spiders.
Read More »‘Mad Cow’ and Other Prion Diseases Hide Out in Spleen
By Jo Marchant of Nature magazine Prion diseases such as bovine spongiform encephalopathy (BSE) and variant Creutzfeldt-Jakob disease (vCJD) are able to jump species much more easily than previously thought.
Read More »Jumping Spiders Use Blurry Vision to Catch Quick Prey with Precision [Video]
Jumping Spider: image courtesy of Science/AAAS To figure out how far away our dinner plate is our brain melds the slightly different images coming from our two eyes.
Read More »Primitive Attraction: Magnetized Moon Rock Points to Lunar Core’s Active Past
The moon of today is a static orb with little to no internal activity; for all intents and purposes it appears to be a dead, dusty pebble of a world.
Read More »Could a Balloon Fly in Outer Space?
Here s the sort of crazy idea that animates our office conversation at Scientific American . It all started with my colleague Michael Moyer s joke that a certain politician could build his moon base using a balloon: just capture the hot air and float all the way up. Ha ha, we all know that balloons don t work in outer space
Read More »If This Isn’t How You Recruit, You’re Doing It Wrong
The six steps every business owner must follow to find better talent. I once took an informal survey at a speaking event
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