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DonorsChoose.org didn't attract 250,000 donors and $30 million dollars to fund 60,000 classroom projects by relying solely on their good will alone. At Fast Company's Innovation Uncensored 2011, founder Charles Best shared how he's partnered with a wide variety of corporations to make Donors Choose as tempting as fatty snacks. Go to Starbucks and log in to the Wi-Fi.
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