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Tag Archives: from-the-inside

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Genetically Modified Wheat Designed to Terrify Aphids

LONDON (Reuters) - Field trials are under way in England of a genetically modified (GM) wheat that strikes fear into aphids and attracts a deadly predator to devour them, providing an alternative to the insecticides now used to control the crop pest. The wheat emits a pheromone which aphids release when they are under attack to create panic and prompt the insects to flee, John Pickett, scientific leader of chemical ecology at Rothamsted Research in eastern England, said on Wednesday

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12 Customer Dos & Don’ts

Use these quick and easy rules to make sure your customers keep coming back for more. It's easier to sell to existing customers than to acquire new ones, so it's good sense to keep the customers you've already got. Here are some simple rules to ensure that customers continue to come back for more

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This One Mistake Can Eat Your Business Alive

P&L targets are supposed to help a company create more value. But used incorrectly, they can erode business value and consume growth opportunities from the inside. We saw a business recently that was being “eaten” by its P&L targets

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From Lobbying to the Politics of Cleavage

When Rochelle Behrens was a lobbyist for a Washington, D.C., public affairs firm, she'd pin her conservative button-down shirts from the inside so they wouldn't gap at the chest. "I was pinning my shirt before work one morning and it was hole poked and wrinkled and I had a flash of inspiration," she recalls.

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