Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News
The two tech behemoths go toe-to-toe over trademark issues, with dueling language experts and claims bordering on absurdity. Microsoft fired back at Apple this week in the on-going dispute over the trademark of the coveted compound term, "App Store." The dueling legal briefs shows the depth of the age-old rivalry and also reveals a fascinating look into the hair-splitting world of trademark. Microsoft's latest argument is, essentially, that Apple cannot own "App Store" anymore than a large food retailer could lay claim to "Grocery Story," since its the very descriptor needed to discuss what a group is.
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