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Social Tool Gtrot Helps Travelers Solicit Advice From Globe-Trotting Friends

Social travel advisor Gtrot is banking on your friends to make its business model work: The newly launched travel-recommendation system leverages the wealth of travel and venue advice available from your extended social graph. Gtrot's system is pretty simple: It looks at the information available from your social network on Facebook and Twitter , determining information about where your contacts have traveled, where they've stayed, or if they live near where you're going. Instead of relying on "Bob, age 48" on TripAdvisor, who may have hated the hotel you're considering, you can solicit a more personal, trusted opinion from someone you already know pretty well

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