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After thousands of tests, we've identified a few of the most effective ways to improve your website's landing page. With all the dollars spent on pay-per-click advertising (PPC) and search engine optimization efforts (SEO), it is easy to forget that the single largest factor that determines the success of your online marketing efforts is the effectiveness of your website's landing page. The math can be staggering

In some rare cases it may become necessary to fire a customer that disrespects your team. In those cases, show your team that you have their backs

Somewhere along the line you started treating it more like a resume. It's time to fix that. Overall, LinkedIn is the best social media platform for entrepreneurs, business owners, and professionals.

Each morning, a newspaper is slipped underneath our door. This morning, the front page of the Pacific Daily News read "Fishermen oppose reef bill." Right: Caitlin holds up the May 25, 2011, edition of the Pacific Daily News with the headline “Fishermen oppose reef bill” on the front-page center.

In the face of rising Android handset sales, some commentators are suggesting Apple's iPhone is soon doomed to become a mere footnote in the development of smartphone tech. But for a number of reasons, Apple's phone is most definitely "not dead yet!" A weekend post in Business Insider carried news of Comscore's latest sales figures for the U.S

Actress sues for libel, seeking more than $50 million in damages, over cover that featured the headline "Katie DRUG SHOCKER!"