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Marketing Lessons From An Accidental Con Man

In a previous Fast Company article , I wrote about hitchhiking. Specifically, what I’ve learned about hitching a ride in semi-rural South Africa and how these strategies apply to marketing. I learned something by accident last month that took my thumbing skills to a whole new level.

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Controversy: Can Repeat Concussions Cause Lou Gehrig’s Disease? (preview)

Kevin Turner was a premier athlete in the National Football League, a fullback who could run, catch and block. At 6' 1" and roughly 230 pounds, he was slightly undersized for his position, but he had tremendous thrust in his legs and used all of it to launch himself into players who were bigger than he was. He played for the New England Patriots from 1992 to 1994, then joined the Philadelphia Eagles, with whom he stayed until his abrupt retirement in 1999

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Controversy: Can Repeat Concussions Cause Lou Gehrig’s Disease? (preview)

Kevin Turner was a premier athlete in the National Football League, a fullback who could run, catch and block. At 6' 1" and roughly 230 pounds, he was slightly undersized for his position, but he had tremendous thrust in his legs and used all of it to launch himself into players who were bigger than he was. He played for the New England Patriots from 1992 to 1994, then joined the Philadelphia Eagles, with whom he stayed until his abrupt retirement in 1999.

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