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Google has poured hundreds of millions of bucks into clean power over the last few months. But their newest announcement isn't about utilities, it's about getting solar panels on as many houses as possible. Over the past few months, Google has become something of a clean energy superhero, making several investments, including a $168 million investment in California's Ivanpah solar farm and a $100 million investment in the world's biggest wind farm .

John Warrillow, author of Built to Sell, answers questions from readers about building a sellable business. Dear John: I have an idea for a business, but there is already a lot of competition.

Grouponone of the fastest growing companies everhas proven the formula works with its estimated $750 million IPO. Can still you break into the crowded daily deals space?

Groupon is burning through cash. In January, it raised about $950 million; by March, it had just $209 million left

When business owners ask me why they have a difficult time prospecting and closing on business, one of the first questions I ask is, “who is your audience?” When I hear answers that include words like, “anyone who…,” I immediately know that we are heading into an emotional conversation - niche marketing.

The Fast Company reader's essential source for breaking news and innovation from around the web--updated all day. MI6 Punks Al Qaeda With Cupcakes There's going to be a lot of frowns in the delicious smelling kitchens of

As the clean energy industry emerges from a challenging period caused by the global economic downturn, it is entering a stage of rapid change in which business models are being transformed against a backdrop of regulatory uncertainty. In several key sectors, the market is shifting back toward business structures and technologies that were once abandoned, but are now being revived

The humble webcam has enabled many things: racy adventures on Chatroulette ; Skype chats with Grandma; remote learning. With this week's launch of YouEye , the hope is that the webcam will become a powerful--and inexpensive--new tool in user-experience testing for companies looking to quickly evaluate the effectiveness of their websites. YouEye pays people recruited from the client’s site, outsourced panels, or YouEye’s panel an average of $7 each to evaluate things like online advertising and attention spans by tracking their eyeball movements via their own webcams.

Dealing with a large competitor that intimidates your customers Dear Norm,Trade shows are notorious for the ridiculously high prices exhibitors are forced to pay for basic services. My business partner and I saw an opportunity to provide Internet access at trade shows for a fraction of what the in-house providers charge.

"Existing models don't go away until they are replaced by models that work better," PayPal's Anuj Nayar tells us. "The consumer needs to see the benefit beyond, 'This is just cool.'" When it came to the perhaps over-embellished headlines from Square's announcement yesterday--the end of the cash register as we know it!--PayPal spokesperson Anuj Nayar couldn't help but chuckle. After all, PayPal has been in the payments business roughly 12 years and boasts 98 million users

Microsoft just revealed its Windows Phone 7.1, a hotly anticipated update to its smartphone OS that boasts more than 500 new features. But it's not due on new phones until the fall--perfectly timed to coincide with the next iPhone arrival.

Lady Gaga is hot property in terms of brand promotion, meaning Amazon's pulled off a huge coup: It's offering her new album for just $0.99. As part of the deal, you get free access to 20GB of Amazon's new (unlicensed?) cloud music locker--a service that normally costs $20 per year

As natural disasters increase, insurance companies are paying out more and more. To keep costs down, the industry wants the government to be better prepared.

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“They had big antennae and wires going everywhere,” says Progressive’s Richard Hutchinson of Snapshot predecessors. The device is now roughly the size of a deck of cards