Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

This morning the BBC launched a whole new version of its iPlayer app, destined for connected TVs that sport a Net connection. In essence this means the BBC has taken its TV content online, added on-demand features, advanced search powers, playability on multiple platforms both mobile and static, and then fed all of its lessons back into an app...for TVs.

Facebook and ComScore have teamed up for a new service, Social Essentials. It offers unprecedented insights into the influence of brands on social media, complete with detailed credit card behavior, and findings suggest it's not really your brand's fans you need to worry about--it's their friends. Forget Facebook fans; brands need to target the friends of fans.