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Advertise for Free Online

What's a small business to make of Facebook, Google, and HopStop offering up ad space free of charge? Facebook made a splash last week when it announced a plan to offer $10 million in free advertising to small businesses starting in January. The company says the move allows small entrepreneurs test the waters of social media advertising—and simultaneously helps Facebook usher in a new wave of loyal advertisers it hopes will stick around for the long haul.

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Gig.U Is Now in Session

The U.S. notoriously lags other countries when it comes to Internet speed. One recent report from Web analyst Akamai Technologies puts us in 14th place, far behind front-runner South Korea and also trailing Hong Kong, Japan and Romania, among other countries.

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Social Media For Scientists Part 3: Win-Win

I confidently believe that increasing the use of social media for outreach by scientists will positively affect how the public views and understands science . I stand by my statement that part of our job is to improve science communication, and as the world turns to the internet, social media is vital to that cause . So let’s get selfish for a moment here: I’m telling you that you should take the extra time to add social media to your schedule ( see my post on having time, too ).

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The Upside of the Tech Bubble

Not everyone lost out in the tech bubble. Here's how Kevin Ryan, a serial entrepreneur, actually cashed in on it. Kevin Ryan, the serial entrepreneur behind notable companies like Gilt Group and Business Insider, got involved in the Internet business in 1996 when he founded DoubleClick, a start-up that built ad management software for websites

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Welcome To Apple Day, Microsoft Buries Zune, New Hope For Californian Rare Earths?, HTC To Issue Security Patch

Breaking news from your editors at Fast Company, with updates all day. Apple To Make News Today . The Internet is gearing up for today's 1 PM EST Cupertino show, where Apple CEO Tim Cook is expected to get on stage and trot out some new hardware--and maybe

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Yahoo Launches Video Destination Site

More and more people are logging on to the Internet for the kind of relaxation and entertainment they used to look for on the boob tube. Yahoo Screen positions the company to capture some of those audiences

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Wearing Altruism On Your Sleeve, And Around Your Neck

Inspired by the power of stories, two former journalists have enlisted high fashion for a higher cause. A new jewelry company called Altruette sells charm bracelets representing different nonprofits that receive 50% of profits from every purchase--typically between $155 to $175 per charm. Each gold or silver pendant (there are about 30) has a unique design and a unique story.

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Foresight Is 20/20: Predictive Analytics And The Business Of Certainty

Want to make really smart decisions for your company? It's simple as looking into the future and assessing the data--a service that a few young companies dealing in "predictive analytics" are selling. Business swims in a sea of data.

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Kindle Fire: Making a Silk Purse

Just about every news outlet in the world is buzzing about the launch of Amazon's new Kindle tablet, called the Fire. The real story is not the Fire, however. It's Amazon Silk, the new properietary browser created just for Kindle

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