Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

Facebook just introduced a subtle tweak to its user experience: Personal profiles can now be quickly and efficiently converted to business Pages, turning your friends into fans. Facebook is realizing, it seems, that a good way to future profits is to court industry partners. With the launch of a new migration tool, Facebook is letting single users around the world create a more business-centric, limited form of Facebook entry that allows business to have thousands of "fans" rather than acting as an interactive friend resource

Greetings from Austin, Texas. I’m at the annual South By SouthWest (SXSW) Interactive festival. I’m writing a follow up story about the Small Business Web which I described last March after SXSW 2010 as “a group of software companies whose programs are connected to each other via a set of communication channels