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When Loyalty Programs Are A Waste Of Money

In times like these, cost cutting and streamlining are compelling business strategies. Business executives sometimes have second thoughts about their loyalty programs and ask our consultants whether it’s really worth the cost.

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Big Warning Sign from Your Customers

When customers don't cash in those points or credits they are sending you a message about how disloyal they are. Are you one of those business owners that believes that breakage is a good business strategy

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