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Triumph of the Underdogs: How 5 Brands Made It Happen

These brands have used clever digital marketing strategies to catapult ahead of the competition. Here's how they did it. At many businesses, January is the time to roll out new marketing strategies and tactical plans

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Triumph of the Underdogs: How 5 Brands Made It Happen

These brands have used clever digital marketing strategies to catapult ahead of the competition. Here's how they did it. At many businesses, January is the time to roll out new marketing strategies and tactical plans.

Read More »

Storytelling 2.0: Cowbird Classes Up Our Communication

After testing it out on himself and 100 other storytellers, Jonathan Harris launches Cowbird, a website that seeks to become the ultimate public library of human experience. Our standard mode of written expression, which started as letter writing, currently hovers around the level of the tweet--140-character missives about anything (or nothing) at all. Perhaps not for long, though.

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