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Why Yahoo Isn’t Embedding Content On Facebook

Facebook today just made it easier for media companies to help users discover new music, articles, and books by seeing what their friends are reading, watching, and listening too. As a result, some companies are putting versions of their products--called "canvas apps"--directly in Facebook, like music companies that will let people listen to their music right inside the social network. Yahoo, however, is taking a different tack

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Creative Perserverance

Laurence Hallier, founder and CEO of Show Media, shares how a positive culture and creative sales strategies overcame the perceived limitations of a shrinking advertising market.

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Deals Company Valuations Are Plummeting: Report

A new study says the daily deals field is glutted with copycats, and it’s up to Groupon and LivingSocial to prove the model works. Success breeds nothing if not copycats, and few industries have seen more imitators in the last 12 months than the daily deals space

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The Unexpected iPad Effect: Android Tablets As A Marketing Commodity

A newspaper publisher in Philadelphia is giving a $99 tablet to customers who sign up for two-year subscriptions to its papers, and GameStop is planning a dedicated gaming tablet based on older hardware running Android--meanwhile it's confidently and cheekily offering cash back for traded-in iPads, iPhones, and iPods. Tablets as marketing gimmicks: This, ladies and gents, is the side effect of the iPad's continuing success in dominating the new portable computing genre.

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Fake TabCo Borrowed Lessons From "The Wire" To Mask A "Battered" Brand

[youtube _z1bwFD9bug] A number in the "very high six figures." That's how much it cost TabCo to run its recent eye-grabbing campaign, pitched to reveal a revolutionary innovation in the tablet PC market, according to Jonathan Bloom CEO of McGrath Power, the firm that ran it. That amount is a measure of the bet the tablet is placing on its new product, and also a guide to the complexity of the entire process--but that's just the start of it

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Text Messages Aren’t Enough When Natural Disasters Strike

Just in time for Hurricane Irene's arrival, a new survey from the Red Cross claims that social media is increasingly being used by Americans seeking information on natural disasters. A reliance on social media and text messages during emergencies has hidden dangers. When a major earthquake struck the east coast on Tuesday, residents were taken aback.

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Hot New Market: Electronic Textbooks

A look at the companies competing to be top of the class in the digital textbooks market College tuition continues to rise, but textbooks may be getting cheaper—and a lot more portable. Instead of lugging a backpack filled with heavy volumes, some students have begun using electronic textbooks, which typically cost less and can be read on a laptop or tablet

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Top 10 Companies by Growth Rate

From selling designer apparel to designing the hottest nightclubs, the fastest-growing companies on the Inc. 500 share their secrets to rapid growth.

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Chris Hughes’s Jumo And GOOD Join Forces

GOOD, publishers of the magazine by the same name and the social action platform is acquiring Jumo, the cause-oriented social network created by Facebook and team Barack Obama veteran Chris Hughes. Jumo , the social network created by Facebook co-founder Chris Hughes , and designed to help people find good causes and take meaningful action, has been acquired by GOOD , the media platform for "people who want to live well and do good." The amount or terms were not disclosed.

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