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SimpleGeo’s Pivot From Smartphone Gaming To Location Service Powerhouse

When it comes to mobile location apps, I am little skeptical, very intimidated and completely uneducated in how to use them. In this video series, I set out to talk with companies that are pioneering in the mobile location sector to find out how they plan on making revenue, and what's next for the entire industry. Few people understand the location industry better than Jay Adelson and Jeffrey Kalmikoff, CEO and VP of Product, respectively, at SimpleGeo

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Making Location Awareness Simple

Last year’s South By Southwest (SXSW) festival was a tipping point for location-based check-in services. I wrote about companies like FourSquare and GoWalla and the idea of "check-ins" in the article "Mobile Location, Location, Location at SXSW ." This concept, then popular, has grown exponentially

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