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How can you snag the best tech talent? Chris Dixon says you need to first get inside their heads.

How can you snag the best tech talent?

A plea to CEO Tom Horton to turn American Airlines employees into believers, proselytizers, and champions--and fix up the airline's finances in the process. "We will have to make very tough and sometimes unpopular decisions that will impact people's lives." —An internal letter to employees from Tom Horton, CEO of AMR Corporation, American Airlines' parent company on 12/15/11 Dear Tom, You think American Airlines employees were frightened and scared for their employment before

So, do yourself, and your business, a favor: Abandon the corner office and slip into the shoes of your receptionist for a day. It's my belief that you can't truly understand your business unless you've experienced it from the ground up. While you may pore over profit-and-loss statements, immerse yourself in the interview process, and personally lead the sales and marketing efforts, you haven't done a damn thing if you haven't worked at your reception desk for a full day.

For American makers on the hunt, the landscape of funding is lean and treacherous. Here are some helpful ideas to take you to the next level.

Decrease the likelihood your employees will leave, save money onboarding, and increase profitability--and receive notes like the one I got from Brian Johnson. I've been thinking a lot about the numbers behind our business.

Balancing competing demands is just part of being an entrepreneur. But what do you do when your customers square off against your investors? Of all the balancing acts an entrepreneur faces, one of the trickiest is trying to keep investors and customers happy at the same time.

Hackers stole credit card data from 200 businesses over three years and racked up $3 million in bogus charges. Don't think it can't happen to you.

The final vote is in! The committee has worked its way through an amazingly large group of entrees and come up with the Top (Bottom?) 10.

Mark Zuckerberg isnt the only entrepreneur good at making bank.

These 3 questions will help you make sure you're managing your money well. When you're a business owner, choosing when to spend and when to save is a crucial decision that can either lead to hard financial times or a huge leap forward. This point was made crystal clear during my first year in business at Metal Mafia, which I started in 2004.

When customers don't cash in those points or credits they are sending you a message about how disloyal they are. Are you one of those business owners that believes that breakage is a good business strategy

The idea isn't new, but what you get for the money just keeps getting better. In the very early days of your company , it might make sense to call your garage (or basement or kitchen table) headquarters

When Project Runway winner Chloe Dao's national spotlight faded, she needed help, but couldn't afford a consultant. Chloe Dao knew she needed help. But she didn't know where to find it.

CFOs are paid to see risks and downside.