Whether you’re digging your way out of a negative PR avalanche or simply need to scrub a less-than-squeaky-clean outburst, here are tips from branding experts on how to handle public outrage with grace and style. So you torpedoed your brand
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Feed SubscriptionHow Nobel Peace Prize Winner Leymah Gbowee Unified Liberian Women
Leymah Gbowee employed ingenious--and entirely peaceful--tactics in her women-led movement to end civil war in Liberia.
Read More »Polio in Pakistan, China worries WHO officials: How to stay safe
World Health Organization warns that polio is likely to spread more during upcoming Muslim pilgrimage to Saudia Arabia
Read More »Muslim-Majority Nations Stifling Online Expression: Report
A new OpenNet Initiative study has found that internet censorship is prevalent in Muslim-majority countries...
Read More »Whole Foods’ Ramadan Marketing Headaches
Whole Foods is encountering a not entirely unforeseen headache during their first Ramadan marketing campaign: Pressure from anti-Muslim bloggers and internal dissent at their company. A pioneering Ramadan marketing campaign at Whole Foods has turned into a headache thanks to a handful of vocal anti-Muslim bloggers. The Houston Press leaked an internal company email claiming “it would be best” if Whole Foods did not observe Ramadan in-store, leading to widespread blowback from angry customers who supported the promotion.
Read More »Syrians Upload Ramadan Massacre Footage Onto YouTube With Pen Cameras And Smuggled Tech
After Syrian troops began shelling civilian targets in the city of Hama, brave activists used smuggled phones and sympathetic allies abroad to upload grainy, graphic warfare footage onto YouTube. On Sunday Syrian tanks assaulted Hama and shelled civilian targets; at least 70 are confirmed dead and hundreds more seriously injured. Observers are calling it the " Ramadan Massacre " since it occurred on the eve of the Muslim holiday.
Read More »Whole Foods Celebrates, Monetizes Ramadan
Thanks to a new social media-centered marketing campaign, Whole Foods will become the first national retail chain to celebrate Ramadan. Whole Foods has become the first prominent supermarket chain to run a Ramadan marketing campaign--and they're hoping Muslim customers will return the favor as they break fast. Even though Muslims traditionally forego meals during the day, lavish evening Ramadan meals could mean big bucks for the natural foods giant ..
Read More »Crowd-Sourcing Translation: To Citizen Scientists, It’s All Greek
Ancient Lives, a project of citizen scholarship Zooniverse, makes it possible for regular folks with no knowledge of Greek to help with the work of translating important ancient Greek documents. Zooniverse , the citizen-science web portal that asks users to identify lunar craters and spot merging galaxies, now brings crowd-sourced research to the humanities with its Ancient Lives project, in which casual visitors scour images of papyrus fragments, teasing out Greek letters that spell the lives of people who lived in Egypt between the ages of Alexander and Jesus. The papyrus manuscripts come from the rubbish mounds of Oxyrhynchus, a city that flourished along the Nile between the 4th century BC and the Muslim invasion of Egypt in the 7th century AD
Read More »China’s Return To The Silk Road
Photographs by Adam Dean and Susetta Bozzi China is reclaiming its place as the world's megabazaar, with the city of Yiwu as its one-stop shop for traders from the Muslim world. THE megamall is bustling with shoppers at noon when two Pakistani men -- dark-skinned with black beards, wearing white skullcaps and the traditional salwar kameez of the subcontinent -- drop their bags near a third-floor sporting-goods shop. They remove their leather sandals, place their safari vests on the floor, and prostrate themselves toward Mecca, thousands of miles away
Read More »NPR Scandal Explodes Plans for New Social Media Campaign
By now, many have heard about the undercover video of NPR's outgoing Senior Vice President for Development Ron Schiller railing against Tea Partiers and how NPR would be better off without public funding. But what most don't know is that the comments, particularly the funding talk, theaten to derail a new social media campaign NPR was planning to launch--one aimed at saving the very government funding Schiller said NPR could do without.
Read More »NPR CEO Vivian Schiller "Ousted" Amid Political Fallout
Barely two years after she arrived , Vivian Schiller has resigned from her post as CEO of NPR. David Folkenflik, NPR's own media reporter, has gone on record
Read More »The Forgotten History of Muslim Scientists [Slide Show]
A millennium ago a physicist under house arrest rewrote the scientific understanding of optics--the study of the behavior and properties of light.
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