Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

What if you had to change your company name and URL and hope your customers would find you again?

The brain is an exceedingly complex machine that harbors about 100 trillion neural connections . So it comes as no surprise that neuroscientists make great efforts to reduce or represent that complexity in their research with innovative imaging techniques.

As Cannes judges shortlist their Lions, we talk with creatives about the key decisions that helped them transform their visions into award-worthy campaigns. Here, Droga5 copywriter Adam Noel and art director Jon Kubik discuss the Jay-Z Decoded campaign, which just took home the Outdoor Grand Prix at the Cannes Lions

Facebook just introduced a subtle tweak to its user experience: Personal profiles can now be quickly and efficiently converted to business Pages, turning your friends into fans. Facebook is realizing, it seems, that a good way to future profits is to court industry partners. With the launch of a new migration tool, Facebook is letting single users around the world create a more business-centric, limited form of Facebook entry that allows business to have thousands of "fans" rather than acting as an interactive friend resource

Florence-based artist Jens Praet has added five pieces to Shredded (www.jenspraet.com), his limited-edition collection of furniture rendered from the pages of magazines. Praet mixes the shredded pages with resin and then molds the concoction into forms that are surprisingly strong once they dry. The artist used issues of Robb Report ...