Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

Austin Evarts of GoChime believes that the future of social media advertising is the person-to-person pitch--and that the human element can never be automated. In other words: Social media is people! Austin Evarts is the CEO of GoChime , a platform that mines social media for phrases like “I want” and “I need,” and then uses an army of brand advocates to respond with special offers. Live on Twitter , GoChime is working on expanding to Facebook , Pinterest , and Instagram .

Strategies every start-up and small business can take from Apple, Facebook, Google, and other leaders in high tech. Looking to model your startup or small business after the tech industry's titans? It's not just about cutting-edge technology

Watching Vevo, the online music-video service, used to be all about one-off experiences. Viewers would head to Vevo or YouTube to watch music videos by artists such as Jay-Z or LMFAO, but rarely would they venture beyond what they searched for

After achieving two important milestones, what's next for Eventbrite? The last time Fast Company caught up with the folks at Eventbrite , the online ticketing service was celebrating the opening of its first international office in London. Now, it has two more benchmarks to be proud of: It issued its 50 millionth ticket, and CEO and cofounder Kevin Hartz tells

A rather nerdy analysis of the typical iPhone and Android home screen setup, and how each could be made more efficient. The folks who designed your life-capturing, brain-augmenting smartphone did the best with what they had, which was a phone meant to appeal to everyone.

In this extended version of the talk from our new issue , we speak with Tom Conrad, the CTO and Executive VP of Product at Pandora. Why does it take so much input from so many sources for the company to build perfect playlists

Ford is hoping to jump-start a new race in automative mobile tech by way of an outpost in the heart of the nation's tech innovation district--a research lab in Silicon Valley that will help it make better cars and better friends. Gentlemen and gentlewomen: Start your algorithms

These will be the five hardest slots for you (and any start-up) to fill in the new year. The year flew by mostly because it was a very, very busy one. Although the economy continues to face many challenges, the startup and tech industries are very much alive.

Co-founder Jeremy Stoppelman hopes that the review site will go viral Down Under without a marketing campaign. As online review service Yelp prepares for its initial public offering, the company quietly has gone live in Australia today.

Dying to get retweeted by a celebrity? Here are 20 celebrities that will tweet about your business for a price. Dying to get retweeted by a celebrity?

Introducing Starred , where we take

Introducing Starred , where we take

Introducing Starred , where we take

SocialVibe's advertising platform exchanges premium services for lengthy, opt-in ads, and their impressive engagement rates have already caught the eye of global brands and presidential candidates. SocialVibe has ambitious plans to make much of the Internet completely free, from FarmVille credits and Internet Wi-Fi, to unlimited Pandora streaming. Their method is to offer users an otherwise paid service in exchange for lengthy, interactive advertisements

With the Regeneration project, Hyundai continues its quest for emotional connection, uniting electronic music stars with musicians from five other genres What comes to mind when you think of Hyundai?