Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

The reason so many would-be entrepreneurs fails is because they get too hung up on their ideas. You know that brilliant idea you have for a new website/smartphone app?

I stopped asking my students to write essays years ago. When I required them, I was shocked to find nearly half of the papers had been plagiarized! These young college undergrads, studying entrepreneurship, could not understand why copying text from a Google search and pasting it into a paper as your own is wrong.

Is $3.5 million for 30 seconds of fame worth it? These businesses are putting it all on the line during Super Bowl XLVI. Some make you laugh , others (attempt to) make you cry.

.boxxy1 {display:inline-block;vertical-align:top;width:250px;margin-right:15px;} .boxxy2 {display:inline-block;vertical-align:top;width:340px;} .boxxy2 span {color:#00b3e6;} Chevy is the latest to ditch Madison Avenue and ask fans to create its Super Bowl ad. Past examples show the move isn't just cost effective--it builds brands' buzz (we have stats!) and helps young careers

.boxxy1 {display:inline-block;vertical-align:top;width:250px;margin-right:15px;} .boxxy2 {display:inline-block;vertical-align:top;width:340px;} .boxxy2 span {color:#00b3e6;} Chevy is the latest to ditch Madison Avenue and ask fans to create its Super Bowl ad. Past examples show the move isn't just cost effective--it builds brands' buzz (we have stats!) and helps young careers

There is much the corporate world can learn from this 25-year-old diva, whose talent for building a brand might even surpass her formidable performing chops.

Sugary drinks are a real problem, but alternatives are hard to make.

Social TV start-up GetGlue closes a $12 million round but it has plenty of competition. GetGlue, the fledgling social network for TV watchers and other entertainment, has raised $12 million in new financing from new and existing investors. The two-year-old company's apps and website lets its two million registered users check in to TV shows and other entertainment while chatting to other people and picking up recommendations.

When faced with trying to accomplish a big goal, one of the most daunting questions is: Where do I start?

David Novak of Yum Brands isn't just known for creating Cool Ranch Doritos: he's a renowned leader in charge of overseeing a company of 1.4 million employees at KFC, Pizza Hut, and Taco Bell worldwide. As CEO of Yum Brands , David Novak oversees the restaurant company with the most locations in the world.

These hackers could wreak havoc on your business. We infiltrated their ranks and studied their tactics

These hackers could wreak havoc on your business. We infiltrated their ranks and studied their tactics

These hackers could wreak havoc on your business.

These hackers could wreak havoc on your business.

Use Google's General Trademark Complaint Form to stop competitors from infringing on your brands online. Did you know that Google is every bit as concerned as you are that some other company may infringe upon their company’s trademark