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One individual (or four) may embody these characteristics.

Your prospective customers are busy people. Use these 3 quick tips to get them to respond to you.

Many of today's best companies arose out of lucky mistakes.

Many of today's best companies arose out of lucky mistakes. That's why fear of being wrong is the biggest mistake of all. If you have ever flown in an airplane, used electricity from a nuclear power plant, or taken an antibiotic, you have benefited from someone's brilliant mistake

Many of today's best companies arose out of lucky mistakes. That's why fear of being wrong is the biggest mistake of all. If you have ever flown in an airplane, used electricity from a nuclear power plant, or taken an antibiotic, you have benefited from someone's brilliant mistake.

Is it better to coin a new name that no one has ever heard or to use a descriptive name? It all depends on what you hope to achieve

The founder of parent-travel website FamiliesGo! chronicles her start-up shuffle. Tuesday was an interesting day

The push for efficiency defines many organizations, and Greenleaf Book Group is no exception. I push my staff to eliminate silly wastes of time and money as often as I can. We've adopted best practices from many organizations and have become a training ground for operational efficacy.