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Researchers at the University of California and the Samsung Advanced Institute of Technology in Korea have been looking at the technology for two years now, and have come up with a proof-of-concept design that really could result in smell-o-vision, TV that pumps out odors to heighten to your immersive-TV experience. Nasal nostalgia is made possible by your brain's hippocampus --where long-term memories get sorted out--and it seems it's a very primal instinct, which may explain its power. You know what I mean: The way an unexpected whiff of scent will spark off memories of a long-forgotten partner
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