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Marketing attribution tracks user behavior before an online sale, allowing each channel that played a role in influencing the consumer to get credit for the purchase.
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Tag Archives: such-as-google
Feed SubscriptionScanners That Go Where You Do
Tired of keeping track of all those documents, receipts, and business cards? These 4 mobile scanners can help.
Read More »How Google Uses the Keystone Strategy to Stay on Top
Understanding the business ecosystem of search platforms such as Google will give brands greater understanding of the role they play in this business network. The foundation of any good business strategy lies in understanding the key players and how they interact.
Read More »FCC Dreams of a White (Space) Christmas for Wireless Gadgets
If the NFL and NBC can successfully stream the wildly popular, three-hour-plus Super Bowl live via Verizon’s mobile network on February 5th the event could usher in a whole new level of demand for high-speed wireless bandwidth. The U.S
Read More »Are Smaller Daily Deal Services Doomed By Groupon, Living Social, and Google?
Groupon is burning through cash. In January, it raised about $950 million; by March, it had just $209 million left
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