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How Sweet Spot, a hair removal salon, used Blue Calypso's word-of-mouth solution to generate sales and repeat clients, something LivingSocial had failed to do. The Company: The Sweet Spot, a Dallas hair removal salon that specializes in sugaring, an alternative to waxing The Goal: Attract customers to the newly opened salon The Execution: The Sweet Spot's founder, Erin Cox, noticed links to products and services on her friends' Facebook Walls that looked a lot like promotions. She followed the links and realized they all originated from Blue Calypso, a mobile marketing platform through which businesses reward people for sharing ads via Twitter, Facebook, or text message.

It's been a rocky road to going public for Groupon, which has faced scrutiny from investors, analysts, and the SEC leading up to its October 24 IPO road show. Scott Sweet , the senior managing partner of IPO Boutique, a Tampa-based firm that advises companies on the road to going public, says that in his 39 years of analyzing initial public offerings, he's never seen anything like this.

Cristie Kerr's dream turned into reality last year, winning the LPGA Championship in near-record fashion. She's ready to see if her sweet swing can do it again.

Turns out that building bike lanes isn't just a benefit for bikers. Building those bike lanes provides a big boost to the economy.

The gourmet-cupcake craze may never die -- damn its adorable deliciousness! -- but that hasn't stopped whoopie pies, macaroons, and doughnuts from vying for the sweets spotlight recently.

With the sweet scents from the adjacent sake brewery wafting through the air, Elizabeth Norris is busy selling, framing, and restoring intoxicating treats of a different kind. Covering the magnetic walls of her Vintage European Posters shop in Berkeley, Calif., are massive movie posters displaying vivid colors, conveying lots of ...