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9 Bookmarklets I Can’t Live Without

Want to be smarter about your social media activity? Add a few of these mini-apps to your browser. I spend a lot of my work day typing away on a PC (or laptop)—which means that when it comes to my Internet activity, I'm still using a Web browser.

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Giving Up on Twitter

If you're ready to throw in the towel on Twitter, take a closer look at what you'll be missing out on. The other day a friend who is trying to establish herself on Twitter told me that she was giving up. She just doesn’t get it and doesn’t know what to say, she told me

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Twitter Hashtag Techniques for Businesses

Whether you use them or not, hashtags are prevalent on Twitter. Smart businesses can use hashtags to their advantage to boost their brands on Twitter.

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Tweeting Your Way to a Summer Internship

An ad agency has resorted to an innovative hiring technique: a hashtag battle. Say you're a hiring manager at a leading advertising firm, and you're looking to hire a summer intern

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New Twitter Research: Happy Tweeting Could Win Business

New research is adding a Twittery flavor to the old adage "birds of a feather flock together," because it suggests happy twitterers tend to aggregate. Does this have implications for PR-related tweeters? In a paper titled "Happiness is assortative in online social networks," University of Indiana researcher Johan Bollen and other authors conclude that "Social networks tend to disproportionally favor connections between individuals with either similar or dissimilar characteristics.

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