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Two Tough Questions From Women in Technology

At a recent Startup Weekend event, an impromptu gathering with young women in tech brought up some interesting questions. My e-mail marketing company, VerticalResponse, recently partnered with Startup Weekend , an amazing event where entrepreneurs get a little over two days to come up with an idea, pitch it to a crowd and work on one of about 20 ideas selected by their peers. Participants choose whether or not they want to participate on any of the 20 teams and they start to solidify the idea of a product

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Billion-Dollar Weather Disasters Are The New Normal

Whether or not the increased number of natural disasters is real or imagined, one thing is clear: We're paying more and more money to deal with their aftermath. Major weather disasters appear to be occurring so frequently that they are now often referred to as the new normal . But are there actually more disasters, or are we just more attuned to their presence

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Mozilla Chief: Government Alone Can’t Solve Online Privacy

"I'm smack in the middle of all of this, and it's hard to imagine legislation right now that we would know how to implement, or know what to do with," says Mitchell Baker, chairwoman of the Mozilla Foundation.

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How to Improve Sales

Get inside your customer's head. For start-ups, making those first few sales can be the hardest part, writes Chris Savage ( savagethoughts.com ), co-founder of Wistia, a video hosting site. Truly understanding your customers will help

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Improving DNA sequencing: Sponge-like biosensor crams enormous power into tiny space

Vanderbilt University engineers have created a "spongy" silicon biosensor that shows promise not only for medical diagnostics, but also for the detection of dangerous toxins and other tiny molecules in the environment. This innovation was originally designed to detect the presence of particular DNA sequences, which can be extremely helpful in identifying whether or not a person is predisposed to heart disease or certain kinds of cancer. The new sensor is described in the Optical Society's open access journal, Optics Express.

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The Tornado Epidemic Of April 2011 [VIDEO]

There were more tornado deaths in April than any other time in history. The cause is unknown, but the damage is enormous. The weekend's tornado in Joplin, Mo., was just the latest--and most devastating--of what has been a rash of tornadoes.

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Remanufacturing Doesn’t Always Make More Sense Than Building New Products

The conventional wisdom is that it always makes sense to reuse or remake products rather than to make new ones--why make a new tire when you can retread an old one, and why manufacture a new inkjet cartridge when you can refill a used one? But conventional wisdom is often wrong. In some cases, it may actually be more resource and energy-efficient to manufacture new products, according to a new study from MIT

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New Tech Makes Detecting Spoiled Meat Easier, Less Smelly

Detecting whether or not meat inside the plastic wrapping at your supermarket (or in your fridge) is still good could soon be much simpler with a clever sensor that changes color in the presence of rotten food.

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PepsiCo to Coke: Our 100% PlantBottle Is 70% Plantier Than Your PlantBottle

Coca-Cola made headlines in 2009 when it introduced the PlantBottle, a beverage bottle made from petroleum-based materials and 30% plant-based materials. The company's ultimate goal has been to make a 100% plant-based bottle--but now PepsiCo has beaten it to the punch.

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Sleepy Kochi, India, Gets a "SmartCity"

A 246-acre IT park is to be built in the Southern state of Kerala. Delhi's got its "Cyber city," the area in nearby Gurgaon where the likes of Yahoo!, Deloitte, and other large multinationals reside.

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