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Author Archives: Philippe Matthews

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Building Ads in the 21st Century and Beyond

CEO of award winning digital ad agency AKQA Tom Bedecarre tells us how his independent company has become an industry titan. Whether it’s sheer intuition, being in the right place at the right time, or both, Tom Bedecarre has managed to steer AKQA as its CEO through a rapidly evolving industry and above the competition to become the world’s largest independent digital ad agency. As an ad veteran with deep roots in Silicon Valley, Bedecarre has not only been pliable and accepting to change, but has had the acumen to consistently look beyond the now to game changers in the immediate future

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Sucked into Scandal

What if your brand was sucked into a controversy it had nothing to do with? Here's how it happens.

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Fast Talk: Restaurant Software "By Waiters, For Waiters"

Meet Ansar Khan, whose experience working at his family's restaurant informed the development of his software, Ambur. Ansar Khan (left, with cofounder James O'Leary) is one of the developers of Ambur , an iOS app that wants to cut through the clutter and poor design choices common in too much restaurant software. Ambur is poised to receive an update shortly (pending Apple's approval).

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When There’s No Simple Solution At Work, Learn To Embrace The Mess

This is the third in a series excerpted from a new chapter in the paperback version of Good Boss, Bad Boss , a New York Times bestseller by Robert Sutton . Read the first installment, Are You A Power Poisoned Boss?

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Why You’ve Got to Stay Thirsty for Growth

Why we all need to satisfy the thirst to growth, and you should never allow that thirst to be quenched. I bet you’ve all heard these things before: “Once we grow 20-30 percent more, we will have the scale we need to be more profitable” “If we buy our largest competitor, we will have the scale to better serve our customers on a national level” “At our current size, we aren’t able to effectively compete in this marketplace. We need to double our size to get a competitive advantage What’s surprising is that we’ve heard these things from companies with $2 million in revenue and we’ve heard these things from companies with $10 billion in revenue, plus everyone in between.

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Bloomberg Expanding Tech Coverage

The financial news giant is launching a tech vertical, several new blogs, and creating original video content. The crowded tech news scene will become even more crowded this week--Bloomberg has announced a major overhaul of their tech coverage.

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Big Brother Or Your Personal Concierge? Causata Makes Data Work For Customers

Companies gather ever more information about us, and better technology means they can crunch it faster. That should actually make for better service--and more interesting content. With all the scaremongering going on these days about how much advertisers and websites know about us , you'd think certain online sites would be able to do a much better job in matching their ads to our interests

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How I Built 10,000 Connections

Goal setting is embedded in my DNA. Because something deep inside me gets so much satisfaction from completing them, I have to be careful that the goals I set are not colossal wastes of time and energy

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5 Qualities of Remarkable Bosses

Consistently do these five things and the results you want from your employees--and your business--will follow. Remarkable bosses aren’t great on paper.

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