Your corporate attorney represents your company, not you. If you get in a spat with your partner, your board, or an investor, and the difference will become painfully clear.
Read More »Author Archives: Philippe Matthews
Feed Subscription6 Steps to Define Your ‘True North’
Identifying your businesss one true objective will provide a strong foundation for all strategic decision-making. A few years ago we worked with the new CEO of a consumer packaged goods (CPG) company
Read More »Want to Expand Your Business? Enter the Fab.com Economy
Fast-growing Fab.com joins the expanding list of flash sales sites that are putting the spotlight on small designers. Need to Grow Your Business?
Read More »With "Lilyhammer" Netflix Wants To Destroy Traditional TV, Get You "Hooked" On All-At-Once Watching
There was no premiere episode.
Read More »Video: Check blood pressure in both arms: Study
The next time you get your blood pressure checked, ask your doctor to test in both your right and left arms. CBS News medical contributor Dr. Holly Phillips speaks about a new study on blood pressure, and what it reveals.
Read More »Video: Catholic groups balk at covering birth control
A new federal rule requires all employers to cover birth control in their health insurance plans. Father Edward Beck, a CBS News contributor, and the Washington Post's Michael Gerson discuss the controversial rule
Read More »How I Hire the World’s Best Employees
It's no secret that great people build great companies, so it's baffling that more companies don't treat recruiting as the most important job. A five-piece mariachi band, a cake with a hidden message, and more food than you'd believe, were all delivered to our office—resume in tow—in an attempt to help an applicant stand out from the other 2,000 monthly hopefuls who apply for a job here
Read More »9 Circles of Customer Service Hell
How many are you putting your customers though? I'm sure you, like me, have spent too much time in customer service hell as a consumer. With apologies to Dante, it’s at least nine circles: The never-ending voice mail phone tree The requirement to repeat your name, account number, etc., ad infinitum Hold, hold, hold The ominous sound, mid-conversation, of the dial tone The disappearing clerk The line that's always 20 people deep The agent who doesn’t understand your question The “I’m sorry, but I don’t have the authority to do that” response The clerk who's busy texting someone who's clearly more important than you I'm sure there are more
Read More »9 Most Common Start-up Mistakes
Mistakes are a great way to learn. But why not skip the pain and suffering yourself--at least on these 9 mistakes
Read More »Building a Business Life I Love
Most people wish they could say they do what they love. Here's how one business owner actually made it happen
Read More »What It Takes to Hire Top Ivy League Talent
Want to hire top-tier young talent for your lower-profile business? Don't think you can just show up on campus senior year and compete, warns one small company.
Read More »6 Emotions That Make Customers Buy
Customers make decisions at the gut level. Here's how to use the customer's emotions to your advantage. Customers make purchasing decisions because they have carefully considered a set of good information, right
Read More »10 Tips: Find a Great Coworking Space
Get out of your garage: A shared office for your start-up company can improve your productivity and help keep costs low. In my recent outreach to keep costs low for entrepreneurs, "solopreneurs" and startups, a recurring suggestion from many of my "start-up warriors" was the idea of working in community. Here's why: Community work spaces bring together people with different backgrounds, thoughts and approaches
Read More »It’s 10 P.M., Do You Know Where Your Employees Are? 4 Steps To Set After-Hours Work Expectations
The other day I sat with three senior leaders from three different industries. One was the CEO of an international PR and communications firm
Read More »Audemars Piguet’s Quick Time
Formula One driver and Audemars Piguet brand ambassador S
Read More »