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Author Archives: Philippe Matthews

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Do You Secretly Fear Creativity?

Psychologists warn that stated beliefs and actual behavior often don't match up when it comes to innovation. Among young entrepreneurs , creativity is like gold, with just about every aspiring business owner proudly honing their reputation as an innovator. Of course this makes sense—no one is going to pay for the same old thing they have already

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Obamacare Lawsuit Hits a Speed Bump

The lead plaintiff in the Supreme Court case against Obama's health care act filed for bankruptcy. That raises some thorny legal questions about the future of the case. Mary Brown became the face of the anti-Obamacare movement last year, as she and Kaj Ahlburg became the lead plaintiffs in a lawsuit to stop the administration's healthcare overhaul.

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What You Need to Know about Online Affiliate Marketing

The founder of FamiliesGo!, a travel website, describes the ins and outs of choosing the right affiliate marketing partners. I've been exploring affiliate programs this week, to compare the Amazon and Eversave programs I've been using with other affiliate programs from Google, LivingSocial, and other "daily deal" providers

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4 Smart Rules for Client Meetings

The next time you have a chance, pull a client aside and ask specific questions related to how you're doing. As someone who markets entertainment experiences--meaning I get to watch audiences react in real time--I find the power of human expression and poignant feedback is often far more meaningful than spreadsheet data. That's why I say that the next time you have the chance (and it should be as soon as today), you should pull a client aside and ask specific questions related to how you're doing.

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6 Reasons to Build Your Start-up in a Coworking Space

The idea isn't new, but what you get for the money just keeps getting better. In the very early days of your company , it might make sense to call your garage (or basement or kitchen table) headquarters

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Sneak Peek: Singular Patagonia, Chile

After 70 years in operation as a sheep-processing factory and then a decade of restoration, the Bories cold-storage plant reopened December 1 as the Singular Patagonia, a 57-room, luxury hotel.

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How The Video Game Awards Are Leveling Up A Fading Format

With its splashy augmented reality-infused sets, unorthodox format, and world premieres of gamer-baiting blockbusters, this year’s VGAs are rewriting awards show code. The idea of a glitzy award show is far from the frag fests gamers are used to. But for Spike TV’s Video Game Awards , the worlds of pageantry and pixels collide to create something entirely new.

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Video: Healthier alternatives to sugary cereals

Russ Mitchell talks with Cynthia Sass to find out just how much sugar is in a standard bowl of cereal across many different brands, and she offered suggestions for healthier options.

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Bill would strip TSA officers of badges

The nation's 44,000 airport screeners would lose the title "officer," their metal badges and maybe even the stripes down their pant legs under a bill sponsored by a Transportation Security Administration critic.

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