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Author Archives: Philippe Matthews

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Video: Cereal study shows worst sugar offenders

The Environmental Working Group released its list of the worst cereal offenders, including one cereal with more sugar in one cup than a Twinkie. Jeff Glor reports.

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Make Yourself More Marketable on LinkedIn

Somewhere along the line you started treating it more like a resume. It's time to fix that. Overall, LinkedIn is the best social media platform for entrepreneurs, business owners, and professionals.

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A Necessary Trait for Successful Founders: Maturity

Industry leaders may be intuitive, innovative, and able to handle risks, but real success requires them to be mature. We’ve all heard stories about the early start-up days of well-known tech companies like Apple, Microsoft and Facebook

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Toss the Bad Apple Employee

One bad employee can quickly turn a positive working environment into a divisive and negative atmosphere. The comedian Larry Miller once quipped "I don't understand couples that break up and get back together—especially couples who divorce and remarry. That's like pouring milk on a bowl of cereal, tasting it, and saying, 'This milk is sour

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On Connectors, Mavens, And Salesmen: How New Ideas Spread Like Seeds

How do innovators and early adopters succeed in spreading new ideas, new tech, and even new seed corn? We continue our Leadership Hall of Fame series , a year-long look at the top business books and authors, with an excerpt from The Tipping Point (2000) by Malcolm Gladwell.

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Smarter Sales: 2 Hours Is All You Need

Business owners: For better sales efforts, do each of these 30-minute tasks just once a week--but do them every week. Feeling overwhelmed

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Maybe CEOs Need a New Title

Chief Executive Officer doesn't reflect the CEO's most important responsibility. Here's a title that does. I propose dropping the "Executive" part of the CEO title

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Be a Business of One

Elance CEO Fabio Rosati explains in an interview how young people should prepare for a future of independent work.

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How to Build Your Personal Brand

Five tips to help you create and proliferate your most important brand asset--you--and gain notoriety for your business. Dan Schawbel, founder of Millennial Branding, on how social networks are part of the mix

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