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Read More »Author Archives: Philippe Matthews
Feed SubscriptionFDA imposing tough regs on gluten-free products
Federal standards likely going into effect in 2012 to look to insure products that say they're "gluten-free" actually are
Read More »How Manhattan’s Queen Of Facials Rebranded, Tripled Business, And Launched A Skincare Line
Long hailed as the genius behind the best naturopathic facials in New York, with a client roster that includes Julianne Moore, Rachel Weiss, and numerous beauty editors around town, Joanna Vargas is the secret weapon of VIPs, celebrities, and professionals in New York City. Style.com calls her “the queen of the naturopathic facial” while Vogue, Allure, and endless magazines and blogs have praised the nearly magical touch she brings to the craft.What a thrill it was, then, when I got a call to help the skin care diva rebrand her already successful salon. Jump forward 18 months, and we were then in the next phase of growing the brand: developing a world-class luxury brand for her own skincare line.
Read More »Video: Cutting calories and weight loss
Registered dietitian Keri Glassman speaks to Jan Crawford about a new formula for cutting calories and the most effective ways to lose weight.
Read More »Aerobic exercise beats weights in belly fat face-off
Aerobic exercise burns nearly 70 percent more calories than resistance weight training, according to study
Read More »Video: Designer drug danger
CBS News investigative correspondent Sharyl Attkisson reports on the rise of lab-made drugs, which can have more powerful effects than their organic cousins.
Read More »Infant mortality study shows U.S. lags other nations
Newborn babies in U.S. about as likely to die as babies in Qatar, Croatia, and United Arab Emirates
Read More »PGT: McIlroy wants to be No. 1 with Wozniacki
%excerpt% The rest is here: PGT: McIlroy wants to be No. 1 with Wozniacki
Read More »Engineering Buildings To Promote Good Bacteria
Microbes are everywhere, and most are harmless. But tightly sealed buildings--like hospitals or offices--create places where only dangerous bugs survive
Read More »Weight loss math gets more daunting
New calorie model bases formula on sex, age, height and weight; Expert says it's more realistic, probably more accurate
Read More »How Secure Is Your Mobile?
Here's a title Google isn't likely to be trumpeting anytime soon: No. 1 target of mobile hackers. Malware aimed at Android mobile devices jumped a whopping 76 percent in just three months, found a new report.
Read More »PGT: McIlroy says his ‘root shoot’ was stupid
%excerpt% Continued here: PGT: McIlroy says his ‘root shoot’ was stupid
Read More »How to Write a Slogan That Sells
A slogan is the most important advertisement a company can have. Follow these five tips and you'll have an excellent tagline in no time. A slogan longer than a single word should fulfill at least two of these three criteria: It should have a rhythm, it should rhyme, and it should have a ring to it.
Read More »Decision Making for the Long-term
Gene Gray, president of Innovative IDM talks about the challenging decision he made to survive the recession and the need for balance between work and home.
Read More »Contemporized Deco from Turkey
The exquisitely crafted furniture of Istanbul-based Dorya is so well regarded in its native country that the office of the Turkish president recently commissioned the firm to outfit the interiors of two residences, its diplomatic offices, and meeting rooms. A couple of years ago, Dorya established corporate offices and a ...
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