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Author Archives: Philippe Matthews

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The Mille Miglia Comes to America

Some 300 classic sports cars will descend upon the Monterey Peninsula in California for the first annual Mille Miglia North America Tribute. A legend among auto-racing enthusiasts, the original Mille Miglia was a 1,000-mile endurance race held on public roads in Italy for 24 years between 1927 and 1957. When ...

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Turning Diamond-Edged Blades Into Fuel-Saving Plowshares

High-tech materials and farming may seem like an unlikely mix, but new research suggests diamond-edged plows could have serious environmental payoffs. German researchers have considered the ancient science and art of plowing, and have come up with a novel solution to reduce its environmental impact: Coating the metal blades of a plowshare with diamond-like carbon.

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What Sound Should Electric Cars Make?

To help prevent pedestrian accidents, otherwise silent electric cars must emit a noise while they drive. What noise

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Phil didn’t mind Tiger’s dominance

PFT: Mickelson says that when Woods was king of golf, it "brought out my best game. He drove me to practice harder and work harder."

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To Spread Your Brand On Facebook, Don’t Target Your Fans–Target Their Friends

Facebook and ComScore have teamed up for a new service, Social Essentials. It offers unprecedented insights into the influence of brands on social media, complete with detailed credit card behavior, and findings suggest it's not really your brand's fans you need to worry about--it's their friends. Forget Facebook fans; brands need to target the friends of fans.

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How Jumio’s Webcam Credit-Card Swiper Will Increase E-Commerce Sales

Making purchases online is a headache: filling out your billing address, your credit card number, your zip code, and other personal details. How often have you sat squinting at your desk, slowly bobbing your head from card to computer as you henpeck away at the keyboard with one hand? But a new service launched today can make paying for goods digitally just as painless and simple as swiping your card at the grocery store.

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@Osamainhell Tells Us How to Run a Fake Twitter Feed

In an exclusive interview with the man behind the popular fake Twitter feed @osamainhell, Fast Company finds out what it takes to do 24/7 Twitter satire, along with some tips for aspiring comedians. Twitter is chock full of humorous fake feeds with massive cult followings. The microblogging service's 140-character message limit has turned out to be the perfect forum for one-line zingers, as the individuals behind @fakeapstylebook , @bpglobalpr and @mayoremanuel all discovered for themselves

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