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Author Archives: Philippe Matthews

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Too worried about muscle?

PGT: Fellow Tour player Kenny Perry says Tiger Woods has lost his mental focus and is too worried about weightlifting and muscle building.

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How to Survive Bad Press

When a prominent critic slams your restaurant, how do you recover? Last August, New York Times restaurant reviewer Sam Sifton wrote that the food at Plein Sud in Tribeca was "lacking in flavor, texture, temperature or interest: room-service fare that leads to increased loneliness, raiding of the minibar, sleepless hours staring at the television in blue light, thinking about home." Ouch. For an establishment that had opened a few months before the review was published, it was an ominous sign.

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Meet Facebook’s Journalist Ambassador (Yes, We Said Ambassador)

A 25-year-old Columbia Professor of Journalism, Vadim Lavrusik, is Mark Zuckerberg's media macher. Facebook now accounts for more than 5% of traffic for many major news outlets. As the Internet floods users with options from every possible newspaper simultaneously, many began filtering the firehouse of information through Mark Zuckerberg's site, using their friends' recommendations as an alternative to visiting the websites themselves.

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Neurologists: Apple Triggers Religious Reaction

Once again, science is confirming what we have always suspected. This time, after years of referring to Apple's customer base as the "cult of Mac" or "cult of Apple", a group of UK neuroscientists have been able to demonstrate that when you compare the brain MRI's of Apple fans versus those taken of people who consider themselves "very religious", well guess what

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How To Lose Funding in One Tweet

A small company temporary lost its funding because of an unsavory tweet, plus four IPOs you should know about and the rest of today's news. Each day, Inc.'s reporters scour the Web for the most important and interesting news to entrepreneurs. Here's what we found today

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"I’m A Climate Scientist," The Raunchy Climate Change Video

Sick of hearing that climate change doesn't exist from people who haven't studied the matter, climate scientists get together to fix the problem the only way they know how: hip-hop. There is nothing more amusing than incongruous people rapping (Andy Samberg has built a career on this notion), and there is perhaps no more incongruous rappers than Australian academics

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The Perfect (Wooden) Surfboard

Photograph by Jason Madara Surf's up! A Maine studio returns to surfboard building's roots with a wooden, sustainable board. "Surfers are so connected to nature, but they're divorced from the impact foam boards have on the environment," says Brad Anderson, cofounder of Grain Surfboards

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