The Only Lasting Competitive Advantage Is Extreme Trust

As technology generates more transparency, consumers will hold businesses to higher standards, with no room for flimflammery or deceit. Being proactively trustworthy requires you to watch out for your customer’s interest even when your customer isn’t paying attention. This past Christmas season Amazon stole business from brick-and-mortar retailers with its free Price Check app for iPhone and Android.

View original post here:
The Only Lasting Competitive Advantage Is Extreme Trust