Philippe Matthews Show Guru Advice, Author Reviews, Tech Reviews, Entertainment News

If you're not using the video site to market your company, you're missing a huge opportunity. Not marketing on YouTube yet? You probably should be.

Does a billion hits a month sound pretty good to you?

A look at the intersection of calculated risk, the minds of entrepreneurs, and why the best business owners make long shot bets. I'll Have Another had a chance to become the 12th horse in history to become a Triple Crown winner, a feat that has not been accomplished since 1978.

Don't overlook the survey power of social media channels, says Idea Paint's Jeff Avallon. Plus, tips from Scott Gerber, founder of the Young Entrepreneur Council.

Inclusion draws upon the two-way nature of real human conversation. Yet inclusive communication goes a crucial step further: It extends the practice of back-and-forth interaction in a way that entitles people to give as well as take--to provide their own ideas, and not simply to parry the ideas offered by others

Apple's Worldwide Developers Conference starts next week with a Tim Cook keynote, so the rumor mill is spinning frantically.

Technically it's a yapp (get it, your app?), but it still might change your life.

Inc.

Marketing attribution tracks user behavior before an online sale, allowing each channel that played a role in influencing the consumer to get credit for the purchase.

"For better or worse, the word 'innovation' has come to represent so much that it seems to have lost most of its meaning," says Noah Brier, cofounder of Percolate , a company that helps brands create content on a social scale. So a few years ago, Brier decided to read some of the early writings of Josef Schumpter, the first person to really talk about innovation in the field. "Reading his stuff really opened my eyes, as he had a very specific definition of innovation: The commercialization of an invention," says Brier.

Small businesses can't match the likes of Google in budget or branding. But you can steal this search-giant recruiter's best tips on snagging top talent.

The role of the CMO has expanded dramatically, making it almost impossible to find the right one for your company. As you have probably learned by now, finding C-level executives for a young company is pretty hard

Ideas without action aren't ideas--they're regrets. In the dictionary “idea” is a noun

Everyone is talking about it. And that's no accident

American workers don't have the skills they need to stay relevant. It's our responsibility as business leaders to train our workers and make our nation more productive.