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Meet Andy Wexler, who has built a successful business partly out of catering to daredevil children.

Stan Richards is the mastermind behind the biggest independently owned ad agency in the nation. Weve gathered some of The Richards Groups greatest hits, as well as one that missed the mark. Here are a dozen of the best-loved advertising campaigns that came from the shop of Stan Richards, the disciplinarian mastermind behind The Richards Group, the nation’s biggest independently owned ad agency

How this socially responsible business is transforming school lunch programs across the country to attack the obesity epidemic Childhood obesity , which has been linked to cardiovascular disease, diabetes, breathing problems, some cancers, and poor self-esteem, is a particularly painful epidemic in our country. Cases of childhood obesity have tripled over the last 20 years, and according to the Center for Disease Control , approximately 17 percent of all children in the U.S. are obese.

Restaurants are notoriously difficult businesses, and less than half make it past their third birthday. The handful of chefs who not only stay afloat but rise to the very top rely as much on business savvy as knife skills

It’s official: Gwyneth Paltrow has made the transition from ice-princess, Oscar-winning fashionista to full-blown domestic diva. She already dispenses tips on living gracefully on goop.com ; starred in a documentary about her culinary road trip through Spain with friend Mario Batali ; and recently published a cookbook, My Father’s Daughter . And now she is gracing the cover of the latest issue of Bon Appetit

Amateur chef and comedian Nadia Giosia broke into the competitive world of celebrity cooking with the power of her online community. Nadia Giosia, the saucy Italian comedian behind Cooking Channel's hit show, Bitchin' Kitchen , broke into the elite world of television chefs through the grassroots enthusiasm of her fierce online fans.

Editor's note: The following is an edited excerpt from a chapter in Modernist Cuisine: The Art and Science of Cooking (The Cooking Lab, 2011), a six-volume set consisting of 2,348 pages of text and photography. Scientific research on foodborne pathogens provides the foundation for all food safety rules.