Home / Tag Archives: infomercial

Tag Archives: infomercial

Feed Subscription

Building the $700 Million Workout

When the infomercial company Beachbody introduced a set of fitness DVDs called P90X in 2005, the product bombed. Carl Daikeler explains how he turned it into $700m in sales. When the infomercial company Beachbody introduced a $120 set of home fitness DVDs called P90X in 2005, the product bombed.

Read More »
Scroll To Top